Trade show booth design cost: what you are paying for
A freelance design with render for a small booth typically costs about $60–80, with working drawings about $60 more. Design is only one line of the budget: fabrication, shipping, drayage, installation labor and show services usually cost far more.
| Budget line | What it covers |
|---|---|
| Design | 3D concept and renders for approval |
| Working drawings | Dimensioned drawings the builder works from |
| Fabrication or rental | Building the booth, or renting a modular/fabric system |
| Graphics | Printing fabric, vinyl or panels |
| Shipping and drayage | Freight to the show and moving it from dock to booth |
| Installation & dismantle (I&D) | Labor to build and take down on site |
| Show services | Electrical, internet, flooring, furniture, cleaning, rigging |
The cost nobody quotes: revisions
Every "make the logo bigger" after the agreed rounds is another bill and another wait. In Boothlane by EaseMyExpo you make the change yourself and re-render — you pay per render, not per revision round.
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Start designingFrequently asked questions
How much does a trade show booth design cost?
A freelance design with render for a small booth typically costs about $60–80, plus about $60 for working drawings. Agency design for large custom booths is quoted per project.
What is drayage at a trade show?
The fee for moving your freight from the loading dock to your booth space and back.
What is I&D?
Installation and dismantle: the labor to set up and take down a booth on site.